web development and UX



Conversion Rate Optimization Specialist

ROI Revolution

May 2017 – Present

  • Created multivariate tests using testing platforms such as VWO and Optimizely X
  • Developed tests using HTML, CSS, and JavaScript/jQuery
  • Produced monthly strategies for clients.
  • Established client relationships through daily e-mails and monthly calls.
  • Managed time to guarantee efficiency and prioritized tasks for a full portfolio of clients.

Lead Web Developer

Reto Juvenil Internacional

January 2017

  • Collaborated with Design Lead on layout and branding.
  • Ensured feasibility of designs with Information Architect and Design Lead.
  • Created WordPress Child Theme using PHP, CSS and HTML.
  • Implemented Media Queries to ensure responsive design.
  • Reviewed content and placed it on pages.
  • Built a beginners WordPress guide for clients.

Lead Web Developer

Fundacion PIEDAD

January 2017

  • Coordinated with Design Lead to ensure branding and
    design were upheld.
  • Managed Secondary Developer as main layout was coded.
  • Monitored daily progress of site.
  • Assisted Secondary Developer as needed.
  • Produced a beginners WordPress guide for clients in Spanish.

Marketing Content Coordinator

Lucky Find Properties

March 2016 – June 2016

  • Developed and implemented social media content.
  • Maintained e-mail contacts and correspondence.
  • Instituted and Designed e-mail marketing campaign.
  • Managed financial disbursements.
  • Coordinated with corporate office to maintain website.
  • Executed branding in conjunction with designer and owner.

Marketing Account Executive

Curtis Media Group

October 2015 – January 2016

  • Developed new client prospects.
  • Designed marketing campaigns.
  • Executed marketing strategies.
  • Created radio advertisement content.

Marketing Trade Director

ITEX Corporation

June 2015 – October 2015

  • Created networks for small businesses.
  • Managed member accounts.
  • Designed e-mail marketing newsletters and social media campaigns.
  • Edited annual directory compilation and ensured distribution.

Operations Manager

Mattress Firm

June 2012 – June 2015

  • Maintained store execution for stores in the market.
  • Hit daily budgets and monthly sales goals.
  • Solved customer service issues.
  • Ensured compliance to daily inventory counts.
  • Coordinated social gatherings for morale and team building.


Master of Arts

Interactive Media

Elon University

May 2017

Bachelor of Fine Arts

Creative Writing— Fiction

UNC Wilmington

May 2011


English—Business Writing



  • Google Analytics Individual Qualification
  • Google Mobile Sites Certification
  • Optimizely X Web Foundations Certification


  • HTML5
  • CSS
  • Javascript
  • jQuery
  • User Experience (UX)
  • User Interface Design (UI)
  • VWO
  • Optimizely X
  • Application Development
  • React.js
  • Meteor
  • WordPress
  • Bootstrap
  • Foundation
  • Skeleton
  • Cordova
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe After Effects
  • Adobe InDesign
  • Pubic Speaking
  • Written Communication
  • Leadership
  • Time Management